Jon Shapiro
Associate Professor

Department of Business Administration
Office: BA B115
Phone: (918) 449-6526
FAX: (918) 449-6521
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Degrees
• Ph.D., Virginia Polytechnic Institute and State University, Marketing
• M.S., MBA, University of Colorado, Marketing/MIS/Finance
• B.A., State University of New York at Geneseo, Geology/Anthropology

Teaching Areas
• International Marketing
• Marketing Strategy
• Promotions
• Business Research
• Principles of Marketing

Research Interests
• International Marketing---Cross Cultural Relationship Development
• Social Marketing
• Mass Transportation Marketing
• Customer Relationship Management
• Innovative Qualitative and Quantitative Research Methodologies